Our Solutions
From strategic consulting and internal team guidance to comprehensive execution, Konnect delivers flexible, high-impact solutions tailored to your healthcare organization without the need for long-term commitments.
What We Do
Konnect Medical Marketing offers a full scope of healthcare-specific marketing and communications services. Clients can engage us for ongoing support, project-based initiatives or strategic consulting.
Physician Relations + Provider Outreach
Because referral relationships don’t maintain themselves. When outreach is inconsistent or reactive, growth becomes unpredictable. We help formalize and strengthen referral efforts.
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Referral data analysis to identify opportunities, gaps and growth patterns
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Provider outreach strategy aligned with measurable goals
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Provider relations training for internal staff
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New physician, location or service line launches
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Outreach planning, messaging and supporting materials
Outreach is guided by insight, not guesswork.
Public Relations + Media Strategy
Credibility can’t be bought—it’s earned. PR builds authority and visibility without sounding promotional.
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Media relations
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Thought leadership and expert positioning
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Press strategy and placements
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Ongoing or project-based PR support
Healthcare PR requires nuance, experience and trusted relationships—we bring all three.
Healthcare Marketing Consulting
Leadership-level guidance—without adding headcount.
For healthcare organizations that need direction, structure and accountability without hiring a full-time marketing director, Konnect provides senior-level strategy paired with practical execution support.
Services include:
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Comprehensive marketing plans for new physicians or service lines
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Project-based strategy (no long-term contracts required)
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Execution support and coordination with trusted partner agencies
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Training and mentoring for internal staff to strengthen in-house marketing
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Ongoing strategic oversight to ensure priorities stay aligned with growth goals
Whether you have a small team that needs structure or an internal marketing staff that would benefit from experienced guidance, Konnect helps bridge the gap between strategy and execution.
Community Outreach
Not every patient connection begins online. In healthcare, visibility often starts with presence—at community events, educational gatherings and local partnerships where people meet you face-to-face.
We help healthcare organizations become more accessible and top of mind within the communities you serve by developing thoughtful, targeted outreach strategies aligned with patient demographics and service focus.
This includes:
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Identifying and securing speaker opportunities
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Strategic community partnerships
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Planning and coordinating local events
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Targeted engagement with audiences based on specialty and patient profile
Because in healthcare, visibility isn’t only digital—it’s personal.
Social Media Management
Strategic, compliant and purpose driven. Healthcare organizations need a thoughtful, compliant approach that informs and educates without just chasing trends.
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Social media strategy
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Content creation
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Graphics and visuals
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Content calendars
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On-site training
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Monthly management
We focus on clarity, education and brand consistency—not trends for trend’s sake.
Content Marketing
Every day meaningful work is happening inside your organization—patient stories, clinical advancements, team culture and outcomes that deserve to be seen.
Konnect creates thoughtful, healthcare-specific content that:
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Educates patients and families
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Answers the questions they are already searching for online
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Showcases real patient stories and clinical accomplishments
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Highlights practice culture and team expertise
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Strengthens your voice across digital and print channels
From blogs and educational articles to testimonials and marketing collateral, content is developed with clarity, compliance and credibility in mind.
Graphic design collaboration is available as needed to support visual consistency and brand presentation.
Video Strategy + Production
From patient stories to educational content, we help you communicate clearly and consistently with video content that supports your broader marketing strategy.
We facilitate:
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Video strategy and planning
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Scheduling and coordination
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Editing and post-production
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Distribution guidance
Production is handled in collaboration with trusted freelance partners.
Why Work with Us
Leslie brings nearly two decades of experience focused exclusively on healthcare marketing and public relations. This specialization means strategies are built around referral models, regulatory considerations and the operational realities of healthcare organizations.
Rather than applying general marketing tactics, Konnect develops strategies that align with how healthcare providers grow, communicate and build trust with both referring physicians and the communities they serve.
Healthcare-Specific Expertise
Konnect is built on experience from both sides of healthcare marketing. As an in-house marketing director for a large multi-provider specialty practice, Leslie led referral growth initiatives, service line expansion and new physician launches while aligning clinical, administrative and marketing priorities.
On the agency side, she developed media strategy, secured coverage and strengthened visibility through healthcare public relations, ensuring strategies are both credible and operationally realistic.
Healthcare Practice + Agency Perspective
Growth in healthcare depends on intentional relationships. Konnect develops structured outreach programs informed by referral data and aligned with patient demographics and specialty focus.
Provider outreach is approached with clear goals and consistent follow-through, while community engagement is designed to connect with the audiences most likely to become patients. Each strategy is tailored to the people, providers and communities that matter most to your organization.
Relationship-Driven Outreach Strategy
Strategy only works when it can be implemented. Konnect develops clear, structured plans that organizations can execute internally or with guided support. Internal teams can be trained and mentored to carry initiatives forward with confidence while maintaining consistency and focus.
The goal is not simply ideas, but sustainable marketing efforts that support long-term growth and remain aligned with the realities of healthcare operations.
Strategic and Practical Execution
Not Sure What You Need Yet?
That’s okay! Many of our clients start with questions, not answers.
Konnect Medical Marketing offers a full scope of healthcare-specific marketing and communications services. Clients can engage us for ongoing support, project-based initiatives or strategic consulting.